The growing importance of all things culinary and the hunt for credible faces as brand ambassadors are adding more power to the chefs' elbow.
Uncooked, fresh and unprocessed -- that's the diet a number of people are swearing by
Build something that customers love. And then sit back to enjoy it.
'In order to achieve Pakistan's psychological isolation and pariah status, breaking all cultural, economic and people to people contacts must become a government policy with clear linkage to a change in behaviour by the Pakistani regime.'
The long-neglected fruit may finally get the recognition it deserves.
Not just e-commerce players, even spirits majors are banking on artificial intelligence and chatbots to offer newer, quicker, smarter services. Shivani Shinde Nadhe reports.
'You made me realise that it is great to be brown, even if we are currently living under Donald Trump's false definition of America.' 'In my 36 years in America there have been few instances where I have laughed and cried so much watching a show about brown people.'
The Masterchef interacted with readers and judged the culinary talent of Rediff staffers.
News of all that's transpired on and off the football field
Mini Ribeiro picks five best places to dig into Goan cuisine.
Jammu and Kashmir MLA Ramesh Arora wants momos banned, but are they really unhygienic and harmful?
Content marketing is perhaps part of the tectonic shift that is under way in media with the advent of the web, says Ajit Balakrishnan.
Vishu invokes fond memories of childhood writes Divya Nair/Rediff.com
Harnoor Channi-Tiwary visits the spanking new restaurant and returns impressed.
'If we could break through this symbolic barrier of sanctions and a dysfunctional relationship, we could do anything.'
'These are foods that are very common in the Indian diet... Naan, chapatti, rice...' 'Those processed carbohydrates are far worse for body weight and heart health than the fats they replaced.' 'The problem with these foods is that even if there isn't any obvious sugar in them, they turn to sugar very quickly.'
'In this country of 1.2 billion, there may be a few Indians who might dislike Muslims and wish them ill. But the vast majority of Indians remain secular, no matter how grave Hindu-Muslim tensions,' says Amberish Kathewad Diwanji.
Here's your weekly digest of the craziest and funniest stories from around the world.
Indian cities will go down like a pack of cards if hit by a powerful earthquake, seismologists tell Rashme Sehgal.
From starting with two sewing machines in her bedroom, Anita Dongre is all set to launch two stores in America. Archana Masih meets the designer for the working woman and the bride.
'The main meal consisted of one soup, a salad, 2 or 3 vegetarian dishes (including at least 1 green vegetable), a variety of rice, freshly prepared Rotis or Phulkas, Dal, and yogurt.'
Prime Minister Manmohan Singh on Friday disagreed with those in the Congress who were dismissive of the challenge posed by Narendra Modi but asserted that the party would approach the 2014 Lok Sabha polls with self-confidence, irrespective of the results of the just concluded elections in five states.
Director Ritesh Batra discusses his film, The Lunchbox, which releases this week.
'There is a remarkable link between the eating of beef (or at the very least, tolerating the eating of beef) and India being a superpower.' 'In India, whenever an empire was strong, religion took a back seat.' 'Alternatively, whenever religion asserted itself, the main empire of India crumbled...'
Priya Bala of Folomojo.com hits the road!
An excerpt from Conde Nast India's Make In India magazine.
Few Harvard graduates are changing the way we teach students.
"At my core I think we're going to be OK," Obama said.
'The Pakistan government, we were told, has a plan to renovate several Hindu temples and Buddhist sites, which over the years have fallen into disrepair. The aim is to create a pilgrimage circuit to attract visitors from all over the subcontinent.'
'SBI is already too big. Too big to fail.' 'It already is a moral hazard. What will it do with 20,000 branches that it cannot do with 14,000, especially in these days of online and mobile banking?'
Prince William and Princess Catherine, the Duke and Duchess of Cambridge, collected quite a few Mumbai hearts on a hot two days in April.
Prem Panicker, a keen follower of the game and one of cricket's finest writers, analysed, debated and dissected the four semi-finalists on the Rediff World Cup Chat on Monday.
